Together for Impact: Kaleo Labs +
Crew Marketing Partners’ Good Day Sprint

As part of our partnership with Crew Marketing Partners, one fortunate Lab participant will be selected for a Good Day Sprint—a pro bono, online brand session designed to spark clarity, alignment, and impact.

This unique interactive and online brand exercise is included with the Redemptive Social Enterprise Lab in B.C., giving one venture the chance to work directly with Crew’s expert team to define brand positioning and accelerate impact. *Notification within 2 weeks. Sprint scheduled separately.

What You Can Expect

A Crew Brand Strategy Sprint

  • Kick off with a 1-hour exploratory call to map your goals and vision.

  • Dive into a fast-paced 3-hour online brand sprint with your senior leaders and core team.

  • Gain foundational tools to align your organization’s brand.

  • Leverage expert strategies to fuel your purpose-driven venture.

Who Good Day Is For

The Good Day Sprint is designed for ventures that:

  • Are passionate about making a difference

  • Want help to clarify brand positioning

  • Are eager to gain organizational alignment

The Process

1. Apply at the Lab
During the B.C. Lab, Kaleo Labs will introduce the Crew Marketing Partners Good Day Sprint. Interested ventures can apply by filling out a short form.

2. Selection
Within two weeks after the Lab, one applicant will be chosen based on their submission and notified directly.

3. Project Brief
The selected venture will connect with Crew to complete a brief call, sharing their goals and vision, and schedule their Good Day Sprint online session.

4. Good Day Sprint
Crew’s team will then work closely with the chosen venture to clarify an impact brand strategy that aligns with its resources, goals, and vision—providing clarity, momentum, and actionable direction.

No Strings Attached

Good Day is Crew’s way of giving back. The only commitment is to show up ready to dream big—the gift is yours to keep.

We can’t wait to see which B.C. Lab venture will experience this transformational opportunity!

FAQs

  • How much does the Good Day Sprint cost?

    • For you - nothing! Good Day Sprint is pro bono and one of the ways Crew gives back to their community.

  • How do I know if I or my brand qualify?

    • Are you passionate about making a difference in the world? Do you have a desire to create impact in your community? Are you and your team interested in driving positive change? Do you feel your organization currently falls short of clarifying your brand, and you need direction and support?

    • If you answered yes to any of the above, you’re a great candidate for The Crew Good Day Sprint!

  • What level of commitment is required to participate? 

    • Senior leaders must take part to ensure alignment.

  • Do I have to implement the brand strategy after Good Day?

    • While it is the Crew team’s hope that all clients and brands they work with during Good Day Sprint are excited about and find value in the brand concepts presented, there is no obligation to implement immediately.

  • When will I know if we’re selected? 

    • The selected venture will be notified within 2 weeks of the Lab. The Good Day Sprint itself will be scheduled separately with Crew at a mutually agreed time.

If you have any other questions, don’t hesitate to reach out and ask. Someone from The Kaleo Labs team would be more than happy to walk you through the process.